Unfortunately I didn’t think about creating these case studies and building out TheAffiliateAuthority.Com until the subject of this case study, WirelessCouponCode.Com, was already well underway.I didn’t start too late, relatively speaking, the site is only about 4 months old, but a significant amount of adjustments have already been made to improve site performance.  It is ok though, I will start with were the site is at now and continue to track...

With the thousands of affiliate programs out there, tons of conflicting information, and endless strategies to implement, it can be tough nailing down what type affiliate program to join and what type of affiliate to market.  The following is simple procedure we follow when determining whether or not to invest in an affiliate program… Assessing Keyword Traffic Potential There are a number of ways to do this find what way works best for you.  [You don't...

Over the years, I have learned a great deal about SEO.  Advanced backlink acquisition methods, advanced on-site optimization, advanced linking strategies/structures, and even the complex protocols that should be in place to track all of the above, among many other things.  While this is all great stuff to know,  it has taken a long time to learn, optimize, evaluate, and refine the processes developed.  And it would take me a long time to pass that knowledge to...

The ability to segment data and create custom reports that display only relevant data to a specified audience is one of the most powerful processes that you can implement for your business.  It takes the endless arbitrary data that spews from your analytics tool, and displays only the important relevant data needed by each department to effectively take action and improve the company’s bottom line. Overall the process is fairly simple if people within your...